Send leads from any source with a custom webhook
If a system can send an HTTP request, it can feed your pipeline. Lead Opal gives every workspace an inbound lead webhook, so landing pages, chatbots, offline events and in-house tools all land in the same board as your marketplace leads.
No credit card required
Drawn once in the visual builder, then it runs on every matching enquiry — no one has to remember to follow up.
What you can send
Contact fields
Name, mobile number, email and company — the standard lead identity fields.
Message or requirement
A free-text message so the rep has the context the buyer gave you.
Source label
A label for the channel — landing page, event, chatbot — so dashboards stay clean.
Custom fields
Any custom fields you have defined on the lead, passed straight through.
What Lead Opal does with it
The request is authenticated and the raw body is stored, the lead is deduplicated by mobile number with the same two-layer check every source uses, an owner is chosen by your assignment rule, and the automations you have set run — identical to a marketplace lead from that point on.
- Raw body stored
- Deduplicated by mobile
- Assigned by rule
- Automations fire
Drawn once in the visual builder, then it runs on every matching enquiry — no one has to remember to follow up.
Three steps to start sending
Copy your endpoint and key
Open the webhook integration screen and copy the endpoint and secret key for your workspace.
Configure your source
Set your website, tool or automation to send the lead fields to that endpoint with the key.
Test and set assignment
Send a test payload, confirm the lead appears, and choose the pipeline and assignment rule.
Ready to stop losing leads?
See Lead Opal running on your own IndiaMART, TradeIndia and JustDial enquiries. We usually reply within one business day.
Frequently asked questions
Everything Lead Opal teams ask before they get started.
Request a Demo
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- No credit card required
- Import your leads from Excel
- 24-hour support response